Showcase website for Haven Energy home battery backup
Website for a California startup offering residential battery backup as a subscription: instant quote, clear customer journey, and presentation of the battery-backup-as-a-service model.
4.8k
visitors / month
12
pages designed & shipped
1 click
instant quote path
6 wks
design to launch
Context
Haven Energy offers home battery backup for American households: one simple monthly price, fixed for ten years, with no hidden fees. The startup handles design, permits, installation, and ongoing operation — customers get full coverage, not just hardware.
The site had to translate this as-a-service model into a clear experience: explain the value, reassure on the journey, and drive visitors toward an instant quote.
Our approach
A three-part structure: how Haven works, concrete steps (questions → quote → reservation), then social proof and FAQ to address contract, tax incentives, and battery-control questions.
The tone stays direct and reassuring — aligned with a consumer offer where pricing simplicity and outage peace of mind are the main selling points.
- Quote flow in a few questions
- Highlight of the 10-year no-escalator model
- Customer testimonials and press coverage
- FAQ on installation, maintenance, and end of plan
What changed
A showcase site that does more than present the product: it embodies Haven’s promise — simple pricing, turnkey service, reliable backup — and guides prospects through to system reservation.